Skin naturally changes with age: collagen and elastin production slow down, cell turnover becomes less efficient, and the skin barrier weakens. These changes, combined with external factors like UV exposure, pollution, stress and lifestyle, lead to visible signs of ageing such as fine lines, wrinkles, dryness and uneven tone. Anti-ageing skincare is designed to address these issues by supporting the skin’s natural repair and renewal processes. Ingredients like retinol, peptides and hyaluronic acid encourage cell regeneration and boost hydration, while antioxidants such as vitamin C and botanical extracts help protect against free radical damage. Our range is built around high-quality, research-backed formulations that target both the causes and visible effects of skin ageing - helping to improve texture, restore elasticity and reveal a healthier, more radiant complexion over time.
